How do I gain more business on Facebook?

There is one, tried and tested, guaranteed way to get more business on Facebook. However, time and time again businesses ignore this method for more complicated, ineffective practices. The truth is, the secret of Social Media success comes down to one simple tip. read more →

Rise of the Idiots

Waking this morning, turning as I normally do to check the latest emails, social media updates and notifications on my mobile, I had the painful realisation that I had slipped into the world of Nathan Barley – and I am now living in a world where the ‘idiots’ rule. read more →

Video: How a small company made big change happen

Earlier in the year I had the chance to present alongside a host of inspiring speakers at the Like Minds conference in Exeter. The video below is the recording taken during my talk, along with the original description posted on the Like Minds site: read more →

Facebook: Why marketers need to get real!

One of the most common questions I get asked when presenting on the subject of Social Media is “What will be the next big thing?”, it was a version of this question, ““What’s going to be the next Facebook?” that formed the introduction to an article posted last week by blogger, Mark Schaefer, in a post entitled,.. read more →

Get mobile with your marketing

Business and individuals interested in maximising opportunities through mobile technology are being encouraged to attend the south west’s first Mobile Marketing Conference, which will take place at the Eden project next Wednesday [12 October]. read more →

Digital Marketing strategy leads to a more social approach

VisitCornwall, the Cornwall Development Company tourism service, has launched its new micro site,, following a complete review of its online and social media presence with Social Media consultant and trainer, Aren Grimshaw. For the first time VisitCornwall has developed a Digital Marketing Strategy to cover all aspects of its online presence.  Over the past.. read more →

Why Facebook or Twitter should be the last thing on your mind

Organisations regularly come to me for advice on setting up or maintaining a presence on social networks such as Facebook and Twitter; however, when it comes down to it, I always explain it should be the last thing on their mind. read more →

Protecting your Online Reputation (Presentation)

I regularly get asked to present on behalf on a range of topics associated with Social Media, and potentially one of the most universal areas I talk about is the subject of online reputation (also known as ‘digital reputation’).

This is a subject which not only applies to us as businesses, but to all of as individuals. read more →

A massive thank you

I would like to say a massive thank you to all of you who took time to wish me well in my new venture. I have been overwhelmed by the amazing amount of positivity and support received today – you made my first day amazing!
At this stage I would like to thank a few people who have been a great help in getting me this far.
It’s all too easy for us to go on in life never taking a moment to recognise those who help us achieve our goals. Our personal development, much like a business’s, is a team effort, and the following people are all the people I consider to be part of ‘my team. read more →

A new start

As of this morning I have launched out as a freelance Social Media consultant, bringing to an end my time at Tonick Media.
I have enjoyed working alongside husband and wife team, Toni and Nick Eyriey, and thank them for all they have done for me over the past year.
The split is a mutual agreement which will see Tonick Media focus in on its core strengths within the traditional media environment. The company will continue to provide the Business Cornwall magazine and website, as well as consultancy in those areas. read more →