Social Media Consultant & Trainer
Blog
Video: How a small company made big change happen
Dec 8th
Earlier in the year I had the chance to present alongside a host of inspiring speakers at the Like Minds conference in Exeter. The video below is the recording taken during my talk, along with the original description posted on the Like Minds site: More >
Facebook: Why marketers need to get real!
Dec 6th
One of the most common questions I get asked when presenting on the subject of Social Media is “What will be the next big thing?”, it was a version of this question, ““What’s going to be the next Facebook?” that formed the introduction to an article posted last week by blogger, Mark Schaefer, in a post entitled, “Why Facebook is more important than your house”.
In his post, Mark answers this question with the answer – “There isn’t going to be one”. He goes on to justify this position by stating… More >
Get mobile with your marketing
Oct 5th
Business and individuals interested in maximising opportunities through mobile technology are being encouraged to attend the south west’s first Mobile Marketing Conference, which will take place at the Eden project next Wednesday [12 October]. More >
Digital Marketing strategy leads to a more social approach
Apr 19th
VisitCornwall, the Cornwall Development Company tourism service, has launched its new micro site, www.ilovecornwall.com, following a complete review of its online and social media presence with Social Media consultant and trainer, Aren Grimshaw.
For the first time VisitCornwall has developed a Digital Marketing Strategy to cover all aspects of its online presence. Over the past six months Aren Grimshaw has fed into and assisted with the development of the three year strategy, providing advice in scoping the strategy, guidance on best practice and the latest trends and technologies. Aren has also delivered training to the entire VisitCornwall marketing team to generate buy in and support from the team and also ensure the tools are used effectively. More >
Why Facebook or Twitter should be the last thing on your mind
Oct 4th
Organisations regularly come to me for advice on setting up or maintaining a presence on social networks such as Facebook and Twitter; however, when it comes down to it, I always explain it should be the last thing on their mind.
More >
Protecting your Online Reputation (Presentation)
Sep 8th
I regularly get asked to present on behalf on a range of topics associated with Social Media, and potentially one of the most universal areas I talk about is the subject of online reputation (also known as ‘digital reputation’).
This is a subject which not only applies to us as businesses, but to all of as individuals. More >
A massive thank you
Aug 23rd
I would like to say a massive thank you to all of you who took time to wish me well in my new venture. I have been overwhelmed by the amazing amount of positivity and support received today – you made my first day amazing!
At this stage I would like to thank a few people who have been a great help in getting me this far.
It’s all too easy for us to go on in life never taking a moment to recognise those who help us achieve our goals. Our personal development, much like a business’s, is a team effort, and the following people are all the people I consider to be part of ‘my team’. More >
A new start
Aug 23rd
As of this morning I have launched out as a freelance Social Media consultant, bringing to an end my time at Tonick Media.
I have enjoyed working alongside husband and wife team, Toni and Nick Eyriey, and thank them for all they have done for me over the past year.
The split is a mutual agreement which will see Tonick Media focus in on its core strengths within the traditional media environment. The company will continue to provide the Business Cornwall magazine and website, as well as consultancy in those areas.
The Social Media element of the work will remain with me and I will continue to provide the same services to new and existing clients under my new freelance role.
If you would like to speak to me about any of the changes please feel free to give me a call on my new office number 01872 273103 or drop me an email at aren@arengrimshaw.co.uk. To speak to Toni please get in contact on the office number 01209 718688 or email toni@businesscornwall.co.uk
Aren
Some ‘Pointless Babble’ about Twitter
Aug 18th
I was amused to read on the BBC yesterday that a staggering percentage of messages (40%) sent over the micro-blogging service, Twitter were actually nothing more than ‘pointless babble’ according to newly published research from US based, Pear Analytics.
A devoted Twitter user myself, I couldn’t let the story pass without adding my own comment and before I could make a cup of coffee was embroiled in an ongoing debate as to the worth, especially to businesses, of social networks and platforms such as Twitter. More >
Social Media Courses – What would you include?
Jun 19th
I regularly present to businesses and other organisations on the value of social media and the changes taking place in the way we communicate and do business.
Understanding that there is a real need for training in this area my attentions have turned to establishing the areas avid social media see as most important and what they feel should be included in presentations or training courses on the subject.
Using LinkedIn, Facebook and Twitter I posted the question below and received some great responses from the social media community. Do you agree or disagree with the comments so far? Do you have an idea of your own not already mentioned? If you do, why not add a comment at the bottom of the post? More >
